What is pure coffee? How to identify pure coffee

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  1. Introduction

Vietnam is the country with the second largest export coffee output in the world, but the sad truth is that we do not get to drink real coffee, the stuff you drink every morning is thick and black. that’s not coffee.

  1. What is pure coffee?

Pure coffee is coffee made from 100% coffee beans. … Using clean processing technology, products of Lam Chan Au Coffee have no elements harmful to health and do not use chemicals to create: density, viscosity, fatness, color dark, foamy and has an artificial coffee aroma.

  1. Producing delicious, clean coffee that is good for health

For profit, most domestic coffee production businesses have replaced coffee with soybeans, corn… and mixed chemicals to make them smell like coffee. When finished products, they stick together and are black like asphalt. You have to wait until it dries and use a hammer to break it into small pieces before grinding it into powder. The question is who can guarantee the origin and quality of these chemicals.

Faced with these current situations, Lam Chan Au Coffee decided to develop more domestic coffee distribution channels, with many years of experience in the field of coffee export, but initially faced many difficulties due to user habits. In our country, we are all used to using chemicals instead of coffee.

Pure coffee helps consumers redefine what pure coffee is. All of our roasted coffee products meet export standards, grade 1 beans, sieve 18, rustic roasted, without any added flavorings, delicious, clean, 100% pure.

With the criterion of declaring war on dirty coffee, Lam Chan Au Coffee has gradually achieved success and become the leading unit producing and supplying pure coffee in the Vietnamese market.

  1. How to identify pure coffee

Knowing what pure coffee is does not mean you know how to identify it when buying and enjoying it. Therefore, you need to base on some of the following characteristics for identification:

Based on volume: pure coffee always has more volume than coffee with impurities. Because when roasted coffee beans, their volume will increase by 2 times, reducing their weight by 20-30%. Therefore, 1kg of pure coffee powder will look like more than mixed coffee. Because of the large quantity inside, the same weight will occur, but we will feel that the bag of pure coffee is lighter than the other bag.

Porosity of coffee powder: Pure coffee powder is loose and loose, while powder mixed with impurities is often sticky and less loose. You can try by pouring them on the water surface and observing that pure coffee powder is lighter so it tends to float for a long time while impurity powder will sink faster.

Moisture: pure coffee powder is less hydrated and does not have much moisture, other types of powder have higher moisture content so impurity powder will appear wet and even clumpy.

Observe the color: Pure coffee powder has a dark brown color while impurity powder is often dark black.

Smell: This method is for those of you who know a little about pure coffee. When you smell it, you will feel the pleasant aroma typical of pure coffee powder.

Lam Chan Au Coffee is a famous coffee brand in Vietnam, a production and distribution facility specializing in the distribution of 100% pure coffee that will create the best quality and perfect products for consumers. We provide roasted and ground coffee at the most reasonable price and quality, meeting customers’ requirements and protecting their own interests. If you need more advice about types of coffee, please contact Lam Chan Au Coffee for free advice.

LAM CHAN AU TEA & COFFEE COMPANY LIMITED

Company address: 943 Tay Hue 1, My Hoa, Long Xuyen City, An Giang

Branch 1: No. 40, Hai Ba Trung, Long Xuyen City, An Giang

Branch 2: No. 741 Ha Hoang Ho – Dong Xuyen, Long Xuyen City, An Giang

Tel : 0383005996

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